Case Studies3 Min

Mark Wilson's Auto Group LED Retrofit Case Study

An LED Lighting Upgrade for a 42,000 Sq Ft Car Dealership in Guelph, Ontario.

Think Green Solutions replaced the underperforming lighting at Mark Wilson's Auto Group in Guelph, Ontario, and captured $10,000 in government incentives.

  • Client Overview

    In 2015, Mark Wilson's Group built a new 42,000 sq ft, state-of-the-art car dealership in Guelph, Ontario. The lighting specified for the building was wholesale grade and did not perform to expectations, so Think Green Solutions was asked to fix the problem. In the project video below, members of the Mark Wilson's team talk about the old lighting, the upgrade and what it changed across the sales floor, the finance offices, the service shop and the detail department.

Mark Wilson's service shop with vehicles on hoists before the LED retrofit

The Challenge

The dealership was only a few years old, but the lighting that came with it was wholesale grade and did not perform to expectations.

It was also constant maintenance. Bugs and dust collected in the fixtures' shields, so the dealership bought a Skyjack of its own and paid someone every six months to go up and clean the lights out.

Inside the Mark Wilson's Dealership LED Upgrade

Think Green Solutions
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Readers' Choice award banners under LED lighting in the Mark Wilson's showroom in Guelph, Ontario

Why Mark Wilson's Chose Think Green Solutions

In the video, the Mark Wilson's team describes Think Green as “very forthright, very quick and very persistent,” showing the dealership the difference between what it had, what other dealers had and how it could look.

Think Green installed sealed fixtures, so bugs and dust can't build up inside them. In the team's words, “they're perfect.” And as the lighting started to go in, everybody else wanted their area done next.

Results

The upgrade captured $10,000 in government incentives, and the difference showed right away, from the sales floor and finance offices to the service shop and detail department.

  • $10,000 in Government Incentives

    The project captured $10,000 worth of government incentives.

  • No More Cleaning the Fixtures

    The new fixtures are sealed units, so there is no more bug and dust build-up and no more sending someone up on a Skyjack every six months to clean them.

  • Happier Staff on the Sales Floor

    The staff is so happy with the lighting on the sales floor and in the finance offices. In the team's words, “the change is amazing.”

  • No More Charging Trouble Lights

    For a member of the service team, the lighting is so good that he no longer has to worry about keeping his trouble lights charged. “The only time I really need my trouble light is when I'm actually inside the car interior.”

  • Second to None in Service and Detailing

    The shop and the detail department saw the biggest improvement. The mechanics' ability to see under the hood and around their vehicles, and the full detailing of every vehicle, is “second to none. I've not seen lighting that nice and that good in any dealership I've worked in.”

Inside Mark Wilson'sAfter the LED Upgrade

From the sales floor and finance offices to the service shop and detail department, Think Green Solutions replaced the dealership's wholesale-grade lighting with LED.

LED flat panel lights in the ceiling at the Mark Wilson's dealership in Guelph, Ontario

A Game Changer

Client Testimonial

I've been in the industry for 30 years, 16 years of the 30 spent on the supplier side, so I've travelled coast to coast, thousands of dealerships, and I can say unequivocally that these Think lights are far superior than anything that I've ever seen. It's a game changer.

Mark Wilson's Auto Group

Guelph, Ontario

Why Think Green Solutions

To find out what an upgrade could save at your dealership, book a free lighting energy audit, read about LED lighting rebates in Ontario or explore our LED retrofit projects and solutions.

  • Over $75M in Retrofit Projects

    Think Green Solutions has completed over $75M in LED retrofit projects.

  • Over $15M in Incentives

    Over $15M in incentives delivered to clients in Canada.

  • 16+ Years, Under 5% Failure

    Its longest-running projects are more than 16 years old, with a failure rate under 5%.

  • Free Lighting Energy Audit

    A free lighting energy audit shows what an upgrade could save before you commit.

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